Marketing

Marketing Technology

How Miro leveled up our agency’s remote collaboration

What marketers can learn from the success of Taylor Swift’s Eras Tour

Marketing Technology

Why your firm needs a CRM right now

By: Kaleigh Bulford

How to use Threads for B2B marketing (what’s been working so far)

By: Krishal Ramesh

Digital Advertising

Why you should add Pinterest to your marketing strategy

Pinterest may not be the new (or cool) kid on the block, but it might just be the platform you've been overlooking in your marketing strategy.

By: Thomas Parkinson

Download on Digital: May 2021 – Influencer marketing

What's the latest in digital marketing news for May 2021? TikTok and Snapchat capitalize on the pivot to branded content and influencer marketing.

Video

Content Marketing

Why you need to upgrade your blog to a content hub

Marketers know content is king, but most could be getting more from their videos, blogs, decks, and other media. How? By building a content hub.

By: Carly McCrory

Mistakes marketing teams need to stop making

As a marketing agency, we work with a wide array of marketing teams – and we're seeing some trends. Here are the biggest mistakes we see marketers making.

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Download on Digital: April 2021 – The Clubhouse arms race

Clubhouse has set the social media world on fire. With that, everyone from Twitter to Telegram is in a race to build their own live audio experience.

Video

Why you should choose a B2B agency for your B2B marketing

If you're evaluating an agency you might be considering things like pricing, capabilities, or track record. But have you considered B2B vs. B2C specialization?

By: Kaleigh Bulford

Digital Advertising

Why more Canadian businesses should be taking advantage of Connected TV

For marketers, Connected TV should be viewed as another tool in your toolbox to complement your digital strategy, gain insight, and reach customers.

By: Thomas Parkinson

Enhance your B2B marketing with animation

Stand out in a sea of boring B2B marketing and capture the attention of your audience by adding animation to your marketing.

By: Brent Morrison

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Analytics & Reporting

The ultimate guide for updating your Looker Studio dashboards to GA4

Ready to make the switch to GA4? Don't forget about your dashboards! Use this guide to update your Looker Studio dashboards from UA to GA4.

By: Kyle Gellatly

Marketing Technology

ChatGPT and the AI revolution will change marketing forever

ChatGPT and other AI tools are here to stay. Here's what you need to know about the limitations, benefits, and how they'll change marketing.

By: Kaleigh Bulford

Digital Advertising

What the heck are they talking about? A guide to understanding the basics of Google Ads terminology

Feeling overwhelmed with all the paid advertising jargon in your last meeting? Equip yourself with the fundamental terminology used in PPC.

By: Kyle Gellatly

How to choose the right digital marketing agency for your business

Feeling overwhelmed by the sheer number of agencies? Unsure how to choose the right one for your business? Ask them these questions.

What marketers need to know about social media accessibility

One billion people live with a disability–is your social media accessible to them? We break down ways to reduce barriers & improve accessibility.

Content Marketing

Save time by organizing your video files the right way

Learn how to tackle video production efficiently, then download our video file folder template to stay organized on your next video project.

By: Ash Larizza

Download

“Rainbow-Washing” and how your business can avoid doing it

There's a right way and a wrong way for businesses to approach Pride month. Here's how to avoid rainbow-washing and support LGBTQ+ communities for real.

By: Ash Larizza

Content Marketing

Why you need to upgrade your blog to a content hub

Marketers know content is king, but most could be getting more from their videos, blogs, decks, and other media. How? By building a content hub.

By: Carly McCrory

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