Creating a logo package for your client (updated for 2020)
You've created a new brand for a client, but what files should you provide in your logo package and what's the best way to organize them?
Brent Morrison
Senior Graphic Designer
Why you should use nostalgia in your marketing
Nostalgia in marketing is a powerful tool that taps into our fondness for reminiscing about the good 'ol days. Here's how big brands have used it effectively.
Get more form submissions with these best practices
Are your form results suffering from these common design mistakes? Improve your submission rate with these best practices.
Manufacturing companies need to get their shit together
Hey manufacturing companies! We're calling you out! That logo you've had since 2001 is killing your business. Here's why...
Get more clicks on your ads with these design tweaks
Are your ads not getting as many clicks as you hoped? Try some of these design tweaks to help improve your next ad campaign.
Learning how to fail with Elon Musk and SpaceX
While success doesn't quite mean a trip to outer space, failure for me is rarely going to be catastrophic, so what excuse do I have for being risk-averse?
Poor colour contrast can impact your website
Many people live with vision deficiencies that make it difficult to use the web. Make sure your website has enough colour contrast for accessibility.
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