What the heck are they talking about? A guide to understanding the basics of Google Ads terminology
Feeling overwhelmed with all the paid advertising jargon in your last meeting? Equip yourself with the fundamental terminology used in PPC.
Digital Advertising
A marketer’s guide to 2022 social media statistics
It's 2022! Get the latest on social media demographics, audience engagement, and marketer insights for Facebook, LinkedIn, YouTube, and more.
7 proven copywriting tips to get more clicks on your ads
From copy experts like Joanna Wiebe and Alex Cattoni, here are 7 proven copywriting tips to increase ad clicks and generate more leads.
The ultimate checklist for launching PPC campaigns
Attention to detail and organization are keys to a successful PPC campaign. To help you out, here's the ultimate step-by-step checklist for running PPC ads.
Twitter Spaces is an exciting opportunity for brands
Twitter Spaces is leading the way for live audio platforms. But how can businesses and brands use it as a marketing tool & channel for customer engagement?
Why you should add Pinterest to your marketing strategy
Pinterest may not be the new (or cool) kid on the block, but it might just be the platform you've been overlooking in your marketing strategy.
Why more Canadian businesses should be taking advantage of Connected TV
For marketers, Connected TV should be viewed as another tool in your toolbox to complement your digital strategy, gain insight, and reach customers.
Does anyone use Facebook anymore? – A marketer’s guide to 2021 social media demographics
There are so many social media platforms, all catering to different audiences and content. Get stats on each with our 2021 social media demographics guide.
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