Show off your content and use it to convert
Blogs are so 2008. You have eBooks, videos, and social media now too. Why do they all live apart? Could you be engaging the people consuming your content more effectively? We think it’s time we brought all of this content together in an experience that keeps people reading, watching, and converting.
Whether you decide to use an out-of-the-box platform like Uberflip or build your own unique hub, both result in a part of your site that is optimized for consuming content. The rest of your website can stay a brochure about your business.
The key is to think more like a news site, and less like a business.
Changing your UX mindset for the content part of your website lets you create unique, customizable experiences. Want to personalize it? Integrate ABM? Use progressive form fills to expand the data in your CRM? It’s time to go beyond categories and tags. Let’s build a content experience that you’ll be known for.
Learn more by checking out our article below.