We work with technology companies from mid-sized firms to enterprise to ensure their marketing creates clarity and drives action. If you’re launching a new product, repositioning your brand, reaching a new buyer, explaining a complex innovation, or trying to own a new category, we help you show up clearly and confidently.
Whether you’re in software like SaaS, PaaS, or IaaS, we help you:
We help you craft content that speaks to every audience, from technical users to non-technical stakeholders. Whether you’re educating a prospective user or convincing finance, your content will support the buyer journey and clearly position you as the right choice.
We define what makes you different and clarify your value for stronger positioning against competitors. Once we’ve defined what sets you apart, we test and translate that into messaging that works across your website, campaigns, sales decks, and beyond.
We can work smarter by aligning our sprints with your planning cycles and even integrate our Jira instances for tight and nimble collaboration. This means adaptability to changing needs and turning MVPs out so you don’t fall behind.
Our design team can take your software or hardware and make it look even better, calling out specific features and functionality that drive interest in your solutions. Design isn’t just decoration. It’s about helping your brand communicate what matters.
Your website’s your biggest digital investment. We make sure your site is functional through WebOps or a full-site overhaul. We’ll analyze and audit your website to identify how you can address your audience better and bring it to life with strategy, copywriting, design, and developer support.
From ABM, programmatic, display to paid social and SEM, we help plan, build, launch, and optimize campaigns that span your entire mix. Whether you’re testing a new channel or tightening up what’s live, we bring the strategic oversight and creative lift to make it all work together.
Looking for new ways to get in front of your audience? We’ll help you navigate where to best invest your time, where to test new tactics, and optimize your marketing mix.
Whether you need short-term expertise for a specific project or extra hands to fill gaps in your team, we’re built to flex. We’re here to support during key moments from rebrands to product launches. We can provide strategic guidance, marketing capacity, or design support to help your team do more and move forward with confidence.
Amid acquisitions, business consolidation, rebranding, and leadership shifts, EUNA needed a digital marketing partner to help develop a website reflective of their new direction.
We’re the experts in digital marketing and design and you are the technical experts of your product. With your help, we’ll learn all about your product and then work our marketing magic from there. If it helps, our client team is entirely folks who grew up around technology so we’re pretty savvy and pick up things quickly.
We think we move pretty quickly, thanks to our switch to agile project management in 2017. Before we jump into action, whether it’s a big project or a small update, it’s incredibly important that we collaborate on the strategy, scope, and expectations. There are always variables to explore and account for. If we invest a little bit of time upfront getting aligned we’ll blast through the work, showing progress early and often.
We dedicate time to discovery and research with your team to learn as much as we can. If you have a product marketing team, their work will be incredibly helpful with this. We also love to connect with sales, go through pitches and demos, and understand their approach. Our objective is to collaborate with you to clarify personas and aim to understand the complexities of the buyer journey. With an understanding of the stakeholders in the process, we fine-tune our approach to appeal to them.
The project would follow the same approach to branding that we use in other B2B industries. The key is to learn what makes your company uniquely great, understand the stakeholders and their buying journeys, and take a deep look at others in the market. From there, we’ll work through the process with you and collaborate the whole way.
You bet! Our expertise in strategy, content, and design can certainly apply to non-digital tactics to drive awareness and engagement for events and tradeshows. From printed collateral to banners, pull-up stands, and booth designs, we’ll ensure your presence makes an impact. We also like to integrate digital components with pre-event promotions, event listings on your website, and email campaigns.
Yes! If you want to keep your developers focused on product, we offer website optimizations which can include plug-in updates, navigation changes, creating new content for the site, and improving functionality. Want a more intensive website overhaul? That’s something we can do from start to finish as well.
We have a long history of digital advertising, which does include tracking and improving conversion rates both through the campaigns themselves as well as the landing pages and other digital experiences. We find we add the most value when we’re looking at conversion rate optimization as part of a bigger digital marketing machine and not the only measure of success.
Yes. We hate writing generic B2B copy. Through discovery workshops and audits, we get to know your audience, your competitors, and what actually matters to better position you in market. We develop and test messaging across personas and channels. Then we refine it based on real feedback and data. It’s clear, strategic, and always evolving.
Stryve is a digital marketing agency specialized in servicing B2B for over 15 years. We have extensive experience working with brands in the technology space. See who we’ve worked with here.
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