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glossary

Digital Advertising

What the heck are they talking about? A guide to understanding the basics of Google Ads terminology

Feeling overwhelmed with all the paid advertising jargon in your last meeting? Equip yourself with the fundamental terminology used in PPC.

By: Kyle Gellatly

Design

Design terms for non-designers (a visual guide)

Design can feel like it's own language–hue, colour, saturation–what's the difference? This visual guide to design terms is here to help translate.

By: Nicole Steinberg

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