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digital campaigns

Digital Advertising

What the heck are they talking about? A guide to understanding the basics of Google Ads terminology

Feeling overwhelmed with all the paid advertising jargon in your last meeting? Equip yourself with the fundamental terminology used in PPC.

By: Kyle Gellatly

Content Marketing

7 proven copywriting tips to get more clicks on your ads

From copy experts like Joanna Wiebe and Alex Cattoni, here are 7 proven copywriting tips to increase ad clicks and generate more leads.

By: Kyle Weber

Digital Advertising

The ultimate checklist for launching PPC campaigns

Attention to detail and organization are keys to a successful PPC campaign. To help you out, here's the ultimate step-by-step checklist for running PPC ads.

By: Carly McCrory

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