Influencer marketing isn’t just for B2C companies
B2B companies that put off influencer marketing in favour of more traditional techniques risk sacrificing access to a rapidly growing channel.
Matt Sourgoutsidis
A history of hustle: entrepreneurship and hip-hop
The hustle, the grind, the innovation, faking it ‘til you make it, these are things that will forever link the origins of hip hop to entrepreneurship.
Instagram stories is not original – but it is authentic
The new Instagram Stories feature is very similar to Snapchat, but it isn't a straight up copy. They've done it in a way that makes sense for their brand.
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