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Digital Advertising3 “musts” to consider for your next Promoted Tweet campaignRunning a Promoted Tweet Campaign on Twitter soon? Learn 3 things you should be considering when it comes to your targeting, ad formulation and bidding. By: Chloe Rolph
Fun Stuff5 reasons why Rob Ford could be the greatest marketer of all-timeRob Ford's brand has great reach, frequency, it grabs attention, fosters word of mouth and can be turned into merchandise. By: Sourov De
Digital AdvertisingAre we falling out of love with social media?A 2013 study found that we're least satisfied with our experience on social media than ever before, should social media marketers be worried? By: Sourov De
OtherOutsourcing Social Media Marketing vs. Keeping it “Insourced”Deciding whether or not outsourcing social media marketing is right for your brand isn't easy. Here are 4 tips to help you out with it. By: Sourov De