Marketing Automation

Miovision

Miovision specializes in smart city technology and applications. With over 650 customers in 50 countries, Miovision empowers transportation professionals to improve the driving experience for everyone.

The Challenge

Miovision was looking to better integrate a CRM solution called Pardot, and needed support on implementation and management.

The Work

Along with a dedicated internal team, Stryve supported the implementation of Pardot as a full marketing automation system. We provided consultation, integration and ongoing management. Stryve continues to support lead generation and lead scoring on a variety of marketing opportunities.

The Results

Miovision has a fully integrated lead management system, that provides targeted and automated marketing messages to the right person at the right time. Currently, cost-per-lead metrics are dramatically lower than average.

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